Jewish Action - Rate Card 2000

Published quarterly, Jewish Action presents a vibrant and dynamic approach to Jewish living in America, Israel and around the world.


With an approximate mail readership in excess of 50,000, Jewish Action also enjoys additional distribution on college campuses, as well as through bookstores and retail food outlets throughout North America and overseas. 200,000 copies of the Passover special issue are distributed in March of each year in the mail, and through synagogues and major supermarket chains across the United States.


Jewish Action reaches a wide, upscale audience, committed to a fully modern lifestyle while upholding traditional Jewish practices and values. Random surveys indicate that they are affluent, mostly college-educated (with many holding advanced degrees), and mostly homeowners. Professionals, businesspeople, educators, religious and community leaders are all strongly represented.

They are sophisticated consumers of everything from clothing and jewelry to art and home furnishings, from toys and educational products to travel and entertainment. Almost 100% buy kosher foods exclusively, and many visit Israel frequently. 

Readers look forward to regular columns on food, books, homemaking, computers, family values and seasonal topics. 

Lively design, creative use of color, special sections and a long shelf life make Jewish Action an exceptional environment for advertisers.


Advertisers and agencies assume liability for all content (including text, representation and illustration) and advertisements printed, and also assume responsibility for any claims arising therefrom made against the Publisher. Publisher shall not be liable for any costs or damages if for any reason it fails to publish an advertisement. Publisher shall not be liable for any errors in key numbers, patches or type set by the Publisher. 

All advertising is subject to approval. Publisher reserves the right to reject any advertisement it deems not in keeping with the character and standards of the publication and of the Orthodox Union.

The publisher will not be bound by any conditions, printed or otherwise, appearing on insertion orders or other materials when such conditions conflict with the regulations and policies set forth in the rate card. 

No cancellations will be accepted for any reason after the closing date. Terms of payment are net thirty days. All orders are subject to credit approval.

Recognized agency discount 15%, provided invoices are paid within thirty days.

The Orthodox Union

With an array of youth, social action, educational, public policy and community development services, programs and activities, the Orthodox Union is among the largest Jewish organizations in the world. Its kosher supervision label, the OU, is the world's most recognized kosher symbol.

Jewish Action
The Magazine of the Orthodox Union
Eleven Broadway, New York, NY 10004
Tel: 212.613.8135 Fax: 212.613.0772

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